Adventure Travel : Marketing Unique Experiences
(eVideo)

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Published
[Place of publication not identified] : Canadian Broadcasting Corporation,, [2009].
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Format
eVideo
Language
English

Notes

General Note
Streaming video file encoded with permission for digital streaming by Infobase on Dec. 27, 2009.
General Note
Classroom Video On Demand is distributed by Infobase for Films for the Humanities and Sciences, Cambridge Educational, Meridian Education, and Shopware.
General Note
Originally produced by Canadian Broadcasting Corporation, 2009 ISBN 9781616165789.
Restrictions on Access
Access requires authentication through Classroom Video On Demand.
Description
Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of her own marketing and consulting firm. The "My First Million" section profiles Rita Sang, whose Tour East Holidays does almost $1 billion in yearly sales.
Target Audience
12 and up.
System Details
Mode of access: Internet.
System Details
System requirements: Classroom Video On Demand playback platform.
Language
Closed-captioned.

Citations

APA Citation, 7th Edition (style guide)

(2009). Adventure Travel: Marketing Unique Experiences . Canadian Broadcasting Corporation, .

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

2009. Adventure Travel: Marketing Unique Experiences. Canadian Broadcasting Corporation.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Adventure Travel: Marketing Unique Experiences Canadian Broadcasting Corporation, 2009.

MLA Citation, 9th Edition (style guide)

Adventure Travel: Marketing Unique Experiences Canadian Broadcasting Corporation, , 2009.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

Staff View

Grouped Work ID
b5b50d1d-c810-3abe-7fac-063e18bfe9af-eng
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Grouping Information

Grouped Work IDb5b50d1d-c810-3abe-7fac-063e18bfe9af-eng
Full titleadventure travel marketing unique experiences
Authorcanadian broadcasting
Grouping Categorymovie
Last Update2023-01-17 14:42:32PM
Last Indexed2024-04-14 00:33:22AM

Book Cover Information

Image SourceclassroomVideoOnDemand
First LoadedDec 31, 2023
Last UsedDec 31, 2023

Marc Record

First DetectedDec 28, 2010 12:00:00 AM
Last File Modification TimeJan 17, 2023 02:46:49 PM

MARC Record

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5050 |a Travel Trends (1:21) -- Travel Industry Experts (0:51) -- Entrepreneurial Venture (1:13) -- Business Financial Woes (1:01) -- Park Manager Job (0:59) -- Corporate Customers (1:12) -- Business Collaboration (1:17) -- Adventure Park Dream (1:42) -- Business Critique (1:04) -- How to Market a Brand (1:00) -- Expansion of Customer Base (1:07) -- Travel Adventures (1:01) -- Cheap Travel: Drainage Tube Accommodations (1:16) -- Billion-Dollar Business (1:14) -- New Business: Tour East Holidays (1:03) -- Entrepreneurial Business: Good and Bad Times (1:21) -- Expedia: Big Business Break (0:42)
506 |a Access requires authentication through Classroom Video On Demand.
520 |a Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of her own marketing and consulting firm. The "My First Million" section profiles Rita Sang, whose Tour East Holidays does almost $1 billion in yearly sales.
5212 |a 12 and up.
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538 |a System requirements: Classroom Video On Demand playback platform.
546 |a Closed-captioned.
588 |a Title from distributor's description.
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