Creating new categories, businesses, and markets
(eVideo)
Published
New York, N.Y. : Infobase, [2005], c2000.
Status
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Format
eVideo
Language
English
Notes
General Note
Encoded with permission for digital streaming by Infobase on May 12, 2005.
General Note
Classroom Video On Demand is distributed by Infobase for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Restrictions on Access
Access requires authentication through Classroom Video On Demand.
Description
Filmed at USC's Marshall School of Business, this program, guest-hosted by CNBC's Stuart Varney, partners two innovators from opposite ends of the retail supply spectrum: Thomas Stemberg, chairman and CEO of Staples, and Carl Yankowski, former CEO of Palm, a market leader in hand-held computers. Topics of discussion include creating categories, looking forward and staying ahead, and distribution, from shelf space to cyberspace. In addition, MBA students and faculty ask questions about mentors, managing Wall Street expectations, and maintaining focus.
System Details
Mode of access: Internet.
System Details
System requirements: Classroom Video On Demand playback platform.
Citations
APA Citation, 7th Edition (style guide)
(20052000). Creating new categories, businesses, and markets . Infobase.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)20052000. Creating New Categories, Businesses, and Markets. Infobase.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Creating New Categories, Businesses, and Markets Infobase, 20052000.
MLA Citation, 9th Edition (style guide)Creating New Categories, Businesses, and Markets Infobase, 20052000.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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Grouped Work ID
8f4db345-ed51-b0e5-6019-5e22f8acdfaf-eng
Grouping Information
Grouped Work ID | 8f4db345-ed51-b0e5-6019-5e22f8acdfaf-eng |
---|---|
Full title | creating new categories businesses and markets |
Author | films for the humanities sciences |
Grouping Category | movie |
Last Update | 2023-01-17 14:42:32PM |
Last Indexed | 2024-06-30 00:16:45AM |
Book Cover Information
Image Source | classroomVideoOnDemand |
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First Loaded | Nov 23, 2022 |
Last Used | Jun 29, 2024 |
Marc Record
First Detected | Feb 07, 2011 12:00:00 AM |
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Last File Modification Time | Jan 17, 2023 02:45:53 PM |
MARC Record
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500 | |a Classroom Video On Demand is distributed by Infobase for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware. | ||
505 | 0 | |a CEO's Making Innovative Decisions (3:02) -- Business Pioneering (3:37) -- Staples' Founder, Tom Stemberg (4:14) -- A Defining Moment (5:47) -- Palm Enters the Wireless Revolution (4:21) -- Palm CEO, Carl Yankowski (4:28) -- Palm's Technology Philosophy (4:02) -- Career Risks and Employee Relations (4:23) -- Great Marketing Strategies (4:05) -- Fighting Within a Company (1:51) -- Distribution and Strategic Partners (5:55) -- Achieving Success (5:25) -- Handling Individual Failure (2:04) | |
506 | |a Access requires authentication through Classroom Video On Demand. | ||
520 | |a Filmed at USC's Marshall School of Business, this program, guest-hosted by CNBC's Stuart Varney, partners two innovators from opposite ends of the retail supply spectrum: Thomas Stemberg, chairman and CEO of Staples, and Carl Yankowski, former CEO of Palm, a market leader in hand-held computers. Topics of discussion include creating categories, looking forward and staying ahead, and distribution, from shelf space to cyberspace. In addition, MBA students and faculty ask questions about mentors, managing Wall Street expectations, and maintaining focus. | ||
538 | |a Mode of access: Internet. | ||
538 | |a System requirements: Classroom Video On Demand playback platform. | ||
588 | |a Title from distributor's description. | ||
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650 | 0 | |a Wholesale trade. | |
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710 | 2 | |a Infobase. | |
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730 | 0 | |a CEO exchange (Television program) | |
776 | 0 | 8 | |i Original produced: |d Public Broadcasting Service (U.S.), 2000|z 9781421310732 |
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