Republic of spin : an inside history of the American presidency
(Book)

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Published
New York : W.W. Norton & Company, [2016].
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Main Library - Adult Non-Fiction973.099 G7986rOn Shelf

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Published
New York : W.W. Norton & Company, [2016].
Format
Book
Physical Desc
xvii, 540 pages, 16 unnumbered pages of plates : illustrations, portraits ; 25 cm.
Language
English

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Bibliography
Includes bibliographical references (pages 453-507) and index.
Description
"The most powerful political tool of the modern presidency is control of the message and the image. The Greeks called it 'rhetoric,' Gilded Age politicians called it 'publicity,' and some today might call it 'lying,' but spin is a built-in feature of American democracy. Presidents deploy it to engage, persuade, and mobilize the people--in whom power ultimately resides. Presidential historian David Greenberg recounts the development of the White House spin machine from Teddy Roosevelt to Barack Obama. His sweeping narrative introduces us to the visionary advisers who taught politicians to manage the press, gauge public opinion, and master the successive new media of radio, television, and the Internet. We see Wilson pioneering the press conference, FDR scheming with his private pollsters, Reagan's aides hatching sound bites, and George W. Bush staging his extravagant photo-ops. We also see the past century's most provocative political critics, from H. L. Mencken to Stephen Colbert, grappling with the ambiguous role of spin in a democracy--its capacity for misleading but also for leading"--Provided by publisher.

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Citations

APA Citation, 7th Edition (style guide)

Greenberg, D. (2016). Republic of spin: an inside history of the American presidency (First edition.). W.W. Norton & Company.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Greenberg, David, 1968-. 2016. Republic of Spin: An Inside History of the American Presidency. W.W. Norton & Company.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Greenberg, David, 1968-. Republic of Spin: An Inside History of the American Presidency W.W. Norton & Company, 2016.

MLA Citation, 9th Edition (style guide)

Greenberg, David. Republic of Spin: An Inside History of the American Presidency First edition., W.W. Norton & Company, 2016.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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